We’ve been in the learning industry for decades: teaching, writing, blending, assessing, prescribing, remediating. That experience means learning content that results in increased satisfaction, more productive employees, and energized students. In our fast-changing technological world, we believe in “living courseware” that changes with software and the times. 30 Bird courseware can be branded, and lab files, solutions, outlines, objective maps, and PowerPoint presentations are free.
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The Conference of the Birds
Why we chose the name “30 Bird” for our company
In the twelfth century, the Persian Sufi poet Farid ud-Din Attar wrote the epic poem, The Conference of the Birds. The wise Hoopoe leads the birds of the world on a quest to find their sovereign, the legendary Simorgh.
Each bird represents a human failing that prevents enlightenment, and the Hoopoe leads them through seven valleys. In the Valley of Quest, they cast aside all dogma, belief, and unbelief. In the Valley of Love, all reason is abandoned for the one truth of love. And so the story goes through the valleys, until finally the travelers become timeless and selfless.
Only 30 birds reach the land of the Simorgh, and all they find is a pool in which they see… themselves. In fact, in Persian, sī murğ means “thirty birds.”
This myth, which continues to resonate around the world after nine centuries, provides a perfect metaphor for what we do at 30 Bird Media: learning, discovery, selflessness, and teamwork in service of the greater good.
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